losing customers as a leaky bucket

How many customers did you lose last month?

Failed trials. Poor conversion rates. Confusing start-up processes. Too many calls to tech support. High churn and abandon rates.

Twin Peaks Research can help you fix these problems. Our solution? A customized program that will improve your onboarding process, plug the leaks in your current revenue bucket, and produce loyal, long-term customers.

If you’d like to learn more about how we can reduce customer attrition for your company and ensure customer success, please contact Twin Peaks Research CEO Mark Flanagan for details.


left quote If your Net Revenue Churn is high (above 2% per month) it is an indicator that there is something wrong in your business. At 2% monthly churn, you are losing about 22% of your revenue every year. That is nearly a quarter of your revenue!... As the business gets bigger, this will become a major drag on growth." (forentrepreneurs.com) right quote David Skok,
General Partner, Matrix Partners

left quote In a product model, once the customer has bought and paid for it, the customer owns virtually all the risk. In a service model, by contrast, the vendor can never stop owning the success of the offering, not if they want to protect against their installed base churning out from underneath them. (insightjewels.com) right quote Geoffrey Moore,
Author, Speaker, Advisor