Blog

Mark D. Flanagan • March 7, 2018 • 

Research identifies the most common causes of over-budget onboarding and offers practical guidelines for avoiding risk factors... 

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Mark D. Flanagan • March 6, 2018 • 

As a SaaS (Software-as-a-service) company, you can have the best salespeople in the world but your product is only as powerful as the competency of its users. A sales team without a great SaaS onboarding group at their backs will not be positioned for long-term success. Missing out on this vital step can lead to an array of unforeseen issues and problems. Here are a few reasons why successfully onboarding SaaS customers is important…...

Mark D. Flanagan • March 1, 2018 • 

 

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Mark D. Flanagan • March 1, 2018 • 
Mark D. Flanagan • February 28, 2018 • Customer Success

Two of your customer success goals should include:

1) Ensuring your customers quickly move beyond their purchase decision to a level of proficiency that leads to their initial success with your products and/or services in the shortest amount of time possible. 
Mark D. Flanagan • February 24, 2018 • Negative Churn

 

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Mark D. Flanagan • February 23, 2018 • Reducing Churn

COMMENTARY

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Mark D. Flanagan • February 21, 2018 • Online customer engagement

Measure Customer Engagement by David Skok

The goal of a SaaS CEO should be to increase the profit they make from each customer (LTV), and lower the costs in sales and marketing...

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